We are looking for Certified Pardot & Salesforce Developer and administrator with 2 + years of experience
Technical Skills: Workflow Rule, Process builder, User Administration, Data sharing settings, Maintain and Customize Sales and Service Cloud Applications, Build reports and Dashboards.
Job Description:
- Design and develop new landing pages in Pardot and integrate prospect generation with Salesforce and websites. Follow COE (Center of Excellence), best practices of development, administration and Deployment.
- Provide help desk support to users of Pardot and Salesforce. Follow defined practices for documentation.
- Provide functional marketing insight to business core teams to enhance lead generation and with demonstratable models.
- Develop solution for requirement to nurture leads, increase lead generation and increase conversion rates.
- Setup and manage Salesforce & Pardot connectors
- Manage and update Salesforce page layouts & assignment blocks for Pardot Classic and Lightening views
- Create and map fields between Salesforce and Pardot
- Experience of engagement studio in Pardot
- Create prospect scoring models based on Email, SEO, Reporting and Analytics.
- Track performance of all email templates (opens, clicks etc.), forms/landing pages (completion rates etc.)
- Setup reports in Salesforce to view Pardot data (campaigns, attribution etc.)
- Data Migration of prospects and campaign from Salesforce to Pardot
- Enhance, change and modify existing application based on business requirements. Develop Dashboards and reports as per business requirements. Periodically impart training to users
- Support Helpdesk tickets of global users in Pardot and Salesforce.