We're looking for an Marketing Analyst to help us identify and understand the opportunities for growth and leverage them.
Job Responsibilities :
- Leverage data to understand and identify areas of growth for in-depth paid marketing channel performance across different regions and countries
- Integrate multiple 1st and 3rd party APIs & data sources into structured datasets to generate automated performance tracking dashboards, liaising closely with other key stakeholders and business partners throughout the region
- Create reports/dashboards by compiling data from different platforms (Salesforce, Hubspot, Google Analytics, etc.)
- Ensure data cleanliness, aligning data sets to stakeholder objectives for reporting & analysis
- Owner of monthly digital marketing & e-commerce reporting, KPI & target tracking with the main objective of automating the reporting process as much as possible
- Develop regional view by markets & channels to measure performance and optimize investment across digital marketing & e-commerce activity.
- Work with engineering leadership to develop tools to help us define our TAM
- Document key findings for growth opportunities. Conduct ad-hoc analyses on key areas of the business
Requirements :
- 3-6 years of relevant experience
- Prior work or academic experience with MS Excel, PowerPoint
- Knowledge of statistical techniques and machine learning algorithms
- Knowledge of analysis tools like R, Python
- Analytically inclined, exceptional organizational skills, with rigorous attention to detail
- Passion for delivering actionable insights
- Strong interpersonal and communication skills
- Ability to learn and thrive in a fast-paced environment
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Sunday, March 28, 2021
Netomi - Marketing Analyst - Python/R (3-6 yrs) (Netomi)
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